The benefits for Public Transport Operators
• Increase ticket sales and advertising revenue on
all public transport.
• Make a huge contribution to public health
• Demonstrate how pooling resources and
working together make good economic sense -
particularly relevant in present climate
• Generate excellent PR and promotional
opportunities for transport companies and
participating partners.
• Complement the Dublin Bikes initiative
• Help achieve the public walking promotion
objectives as outlined in “Smarter Travel:
Sustainable Transport Future” published by the
Department of Transport in February 2009.
• By encouraging the public to leave their cars
at home contribute to a healthier environment,
less traffic congestion and pollution, reduce
stress and parking problems.
• In summary, it’s a win-win for everybody in the
community, a no-brainer.
